April 19, 2010
 
Oliver’s Huntington Revolution in Food Defied Stereotypes
 

 
By Tony Rutherford
Huntingtonnews.net Entertainment Editor
 
Huntington, WV (HNN) – When the bossy British chef Jamie Oliver first offered his services to assist the city in getting off the much publicized Associated Press “obese” list, nearly everyone thought he would ‘exploit’ reality television awe-struck residents. Kudos to the Wolfe Administration for effectively conveying the message.
 
At first he failed to win much support but gradually -- after a verbal snafu led to an attitude alteration -- Oliver became the little man taking on giant monolithic bureaucracies. Those who worked with him spread the thumbs up. He began to convince the sincerity of his intentions.
 
As expected, upon his return to Britain, the struggle launched to maintain and observe the lessons taught by the famous chef.
 
Shooting the ‘wrap’ last week at First Baptist Church Kenova (where gospel recording artist Michael W Smith grew up) as Oliver flew in from Britain to shoot the final ten minutes, which covered about a three hour window.
 
Minister Steve Willis had been preaching and teaching about obesity related health problems. The congregation had been exercising and having a healthier Wednesday night fellowship meal, Willis told the Baptist Press. The church’s story spread to ABC and CNN.
 
Oliver called First Baptist Kenova to inquire whether he could help improve the school lunch programs in Huntington. Willis told him, “Absolutely. We'd love to have you,'"
 
Shooting wrapped with a cook-in, teach-in near the church grounds. Since it was shot in April --- not in the fall like the other episodes --- viewers drove in from other states to celebrate and get their revolutionary marching orders from a cooking commander.
 
The synopsis of the sixth and final episode which airs next week borrows an appropriate pun to ask, “Jamie’s revolutionary efforts have borne fruit, but now what?”Actually, with the chef and his cameras gone, the students and people of Huntington begin slipping back into old eating habits.
 
For instance, the school’s still have a mountain of processed food in storage. Parents have pulled children from Jamie’s lunch program and most of the school cooks throughout the city remain untrained. With the media scrutinizing the dwindling number of revolutionaries, Oliver needs a grand finale.
 
ABC and Oliver took a gesture from Warner Bros --- they brought in the popularity of the city’s historic movie palace, the Keith Albee Performing Arts Center. Featured briefly in “We Are Marshall” and the site of the official city premiere, Oliver roped Rascal Flats for a freebie at the Keith.
 
Due to proactively approaching the tendency of movies and television to lazily subsist on stereotypes, the City of Huntington now has been the site of two major productions which have brought a positive spotlight on the City of Huntington.
 
“Jamie Oliver’s Food Revolution” and “We Are Marshall” both utilized beautiful cinematography to portray the area. The university received a recruitment boost just as other institutions were looking to fill seats. Now, the “Food Revolution” will bring curious viewers to Huntington’s Kitchen where they can learn hands-on from volunteers. (Splendidly its between the university Culinary School and a soon to open grocery/boutique which will feature natural and organic products.)
 
Jamie’s Revolution airs Fridays at 9 p.m. on ABC-TV. They have occasionally made last minute programming changes and aired the previous week’s episode at 8 p.m. No promises for the wrap, though. I’m just saying the network has twice preempted “Wife Swappers” with Jamie.
 
Oliver pics (c) ABC-Holly Farrell



Share This Story:   

Return to HNN front page.  Make HNN Your Homepage (IE Users Only)